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djarum playPT Djarum (from Javindo ꦗꦫꦸꦩ꧀ ' djarum '; Javanese pronunciation:) is an Indonesian kretek (clove carette) manufacturer and conglomerate based in Kudus, Central Java.It producesDjarum's first-ever kretek workshop was established on April 21, 1951 by company founder Oei Wie Gwan in Kudus, Central Java. Just nine months prior, Oei Wie Gwan had purchased the brand